Digital Marketing Certificate
Post-secondary Certificate - Digital Marketing
College of Business
Degree Specific Credits: 21
Required Cumulative GPA: 3.0
Catalog Year: 2021-22
Notes:
All students pursuing a Digital Marketing Certificate must also complete the degree requirements for one of the Business majors.
The 3.0 GPA requirement pertains specifically to the 24 credits listed below, not a student's cumulative GPA.
Please meet with a Digital Marketing Certificate advisor for assistance (see COB Advising for list of advisors by major).
Summary
Digital Marketing Certificate Requirements  | 18  | |
Digital Marketing Certificate Electives  | 3  | |
Total Hours  | 21  | |
Digital Marketing Certificate Requirements
Code  | Title  | Hours  | 
|---|---|---|
Complete all of the following courses:  | ||
BMIS 326  | Introduction to Data Analytics  | 3  | 
BMIS 373  | Business System Analy & Design  | 3  | 
BMIS 478  | E Commerce a Managerl Prspctv  | 3  | 
BMKT 342  | Marketing Research  | 3  | 
BMKT 420  | Integrated Online Marketing  | 3  | 
BMKT 460  | Mktg Hi-Tech Prod & Innov  | 3  | 
Total Hours  | 18  | |
Minimum Required Grade: C-
Digital Marketing Certificate Electives
Code  | Title  | Hours  | 
|---|---|---|
Complete three credits from the following courses:  | 3  | |
BMIS 326  | Introduction to Data Analytics  | |
BMIS 365  | Business App Development  | |
BMIS 372  | Information Infrastuctures  | |
BMIS 479  | Introduction to Consulting  | |
BMKT 482  | Telling Stories with Data  | |
CSCI 340  | Database Design  | |
FORS 250  | Intro to GIS for Forest Mgt  | |
GPHY 284  | Intro to GIS and Cartography  | |
MART 101L  | Intro to Media Arts  | |
MART 112A  | Introduction to Film Editing  | |
MART 102  | Digital Technology in the Arts  | |
MART 111A  | Intro to Photoshop  | |
MART 341  | Intro to Web Design  | |
Total Hours  | 3  | |
Minimum Required Grade: C-